Not sure what cookies are or what they do? Pay close attention; this page will tell you everything you need to know about cookies, as well as teach you how you to manage them on your computer. Let's start with the most frequently asked question…
In short, a cookie is a small text file that is placed on your computer or mobile device to help ensure that you get the best possible experience when you visit a website.
Cookies allow us to improve the website's content, functionality and speed, while their tracking ability also helps us to understand your likes and dislikes, which means we can respond quickly and adapt the site accordingly.
In fact without cookie placement, a website cannot remember your preferences or registration details for your next visit. For example, by allowing us to place cookies in your web browser, you don't have to remember your username each time you sign in – a cookie helps us to remember that information for you.
Cookies also allow us to highlight what destinations that visitors like you are also interested in. Once we know that, we can show you who's booking what and where – what's hot and what's not in terms of deals and destinations. You never know when you might need some inspiration...
The important thing to remember about all of this is that whilst some cookies are used to track your use of our website, they cannot be used to identify you personally or tell us who you are.
Here's a snapshot of all of the cookies we use on YOU-Hotels.com along with a snippet of information about what they do.
|Types of cookie||What they do|
First and third-party cookies
There are many different types of cookies and at YOU-Hotels.com, we use them all. Those set by us arecalled 'first-party cookies'. Those set by our partners and suppliers are called 'third-party cookies'.
Third-party cookies enable visitors to our website to see and interact with content such as videos andadvertising provided to us by other companies. The same cookies can also help us with website analytics. Moreon that a little later.
Session and persistent cookies
As with most websites, we also use 'session cookies', which exist only for the length of time that you visitour site and are deleted once you close your browser, along with 'permanent cookies' also known as 'persistent cookies'which remain stored on your browser ready for use the next time you visit our website.
These are required to help you access secure areas (such as your customer account pages) and to use great featureslike our shopping basket. Essential cookies are critical because you can’t access these services without them.
Performance and functionality cookies
These cookies ensure the display of handy features such as maps and videos. We love them because they help to enhancethe performance and functionality of our website, and we want the time you spend on our site to be both useful and engaging.
Analytics and customisation cookies
We use analytics and customisation cookies to gather information on how the website is being used by our visitors andto discover how popular our marketing campaigns are. We also use the data we get to help customise the website for you and makethe content you see as relevant as possible.
Advertising cookies are used to ensure that we only show you the adverts and messages we think you will want tosee. Cleverly, they also help us to restrict the number of times you see the same advert, ensure the ad is properly displayed.
Social networking cookies
As the name suggests, Social Networking Cookies allow visitors like you to share our pages and content through third-partysocial networking websites. Why not put them to the test and share this page when you finish reading it?
We hope you're now feeling confident about what cookies can do, and how we use them at YOU to improve your website experience, but we know that you may want to manage your cookies from time to time so here are some tips!
Most advertising networks offer you a way to opt out of targeted advertising. If you'd like to find out more information on how to opt out visit the Digital Advertising Alliance website or the Your Online Choices website.
Now you know almost everything there is to know about cookies, because it's all about YOU....
Last Updated: 2013-08-21 15:46:49